House of Fraser —
Beauty AW17
SEASONAL GIFT GUIDE BOOKLET
I designed a seasonal gift guide which showcased the beauty brands featured in House of Fraser stores.
The ‘H’ placed over the cover image was
a branding device used throughout collateral and packaging. Rendering the cover vector art in gold glitter and carrying the glitter theme throughout the booklet was in keeping with the red and gold retro theme of the store’s Christmas campaign.
MY ROLE: Design / Print
CLIENT: House of Fraser
AGENCY: In-house