
House
of Fraser — Beauty SS18
BEAUTY GIFT CARD
The design of a gift card and sleeve, for in store beauty concessions was needed at House of Fraser. I created an image which would work with the ‘H’ branding device used throughout all store campaigns. The image was created in Photoshop as a collage of powdered makeup images to allude to a ‘painted canvas’ – suggesting makeup should be experimented with and fun. The print is on satin card with UV gloss on embossed lettering.
MY ROLE: Concept / Design
CLIENT: House of Fraser
AGENCY: In-house
