With a conceptually-led background in design, art direction and illustration, I aim to produce innovative, visually engaging work in design and branding for luxury property, hotels, fashion/home retail, culture and leisure sectors. 

I have always been passionate and curious about beautiful, meaningful design, photography and art. I started my design career as one of four partners at Designland, a London studio immersed in the music industry. Designing album packaging and campaigns for some of my favourite bands and later, poster campaigns for the arts sector brought narrative thinking to the fore and also developed my hands-on creative experience in taking a project from initial concepts to completion. 

Since those heady days, working for diverse clients has instilled in me an adaptable and inspired approach to creating a bespoke solution for each unique client. I’m a great believer in communication being the basis of effective design. I undertake every project as a collaborative effort where communication, creative brainstorming, purpose and enthusiasm will bring your project to life.

When not brainstorming, I’m probably out and about with my camera, splattering a canvas, perusing culinary delights or looking for the sun.

If you’d like to chat about any upcoming projects, please email me.